ASTRA ZENECA

The campaign "You are not alone in this fight!"

The campaign "You are not alone in this fight!" was launched on the World Ovarian Cancer Day, in order to raise awareness about this disease with a high mortality rate, which affects about 800 women in Serbia every year. On this occasion, a performance was held at the Kalemegdan Fortress. Next to the Pobednik monument, "Pobednica" was installed, as a symbol of every woman who fights ovarian cancer and emerges victorious from that fight.

H&M X MOSCHINO

Pre-sale event

On the occasion of the launch of the exclusive MOSCHINO [TV] H&M collection in Serbia, time and street style of the 1990s, packaged in the imagination of the main designer of the MOSCHINO brand, Jeremy Scott, returned to our capital for a moment. The VIP pre-shopping event held in the Beko building was attended by a large number of celebrities: Senida, Nikolija, Relje, Mirka Vasiljevic, Ana Stanić.

UNICEF

"Vaccination strengthens children's immunity"

During the European Immunization Week, UNICEF, in cooperation with the Ministry of Health, the Milan Jovanovic Batut Institute for Public Health and the Association of Pediatricians of Serbia, launched a campaign under the slogan "Vaccination strengthens children's immunity" on the importance of regular vaccination of children during the Covid-19 pandemic.

GALERIJA BELGRADE

Social media campaign

In order to create a buzz about the opening of Galerija Belgrade, 24 popular domestic TikTok and Instagram influencers were engaged in a social media campaign, photographed by a famous photographer Miša Obradović. Short and witty clips were posted all over social media and announced the opening of the biggest shopping centre in the Balkan region.

SPORT VISION

Sneakerville

Sneakerville is the first sneaker festival held in Belgrade, which was attended by the biggest sports and fashion brands, such as NIKE, Adidas, Reebok, New Balance, Champion, Puma, Converse, Buzz, Tike, Fashion & Friends and Dunk Shop Festival. Complemented by numerous activities and workshops where visitors had the opportunity to make their own "mutant" sneaker from different parts of the sneakers, or choose a personal design Air Force 1. Concerts of famous performers almost the festival itself was attended by more than 30 thousand visitors.

CARLSBERG

Carlsberg Serbia organized an event at Dundjerski Castle in Čelarevo

On the occasion of the 125th anniversary of the brewery in Čelarevo, Carlsberg Serbia organized an event at Dundjerski Castle in Čelarevo and presented the monograph “Čudo u Čibu”, the first written document on the history of beer craftsmanship.

NIKE

Belgrade 10K Race 2017 “We Run”

“We Run” (locally “Belgrade 10K”) is a NIKE running project, organized in the cities worldwide, that attracts millions of runners every year in order to promote running and sport lifestyle. “Belgrade 10K“ has been organized for seven years and in 2017 has gathered astonishing twelve thousand runners and became the sport event of the season. The integrated, three months campaign was consisted of synchronized activities such as: PR support, outdoor marketing (mega boards, billboards, buses etc.), BTL, digital.

TELEKOM SRBIJA

Teslin vremeplov Marking 160 years since the birth of Nikola Tesla

Teslin vremeplov Marking 160 years since the birth of Nikola Tesla, Telekom Serbia has created „Tesla’s Time Machine“ - an innovative art project. This unique 4D projections were displayed on building facades in Belgrade, Novi Sad, Niš and Kragujevac, as well as three other cities in the region: Budva, Herceg Novi and Banja Luka, evoking the most important May – September 2016.

BAT

New production line

Opened the new production line worth around 3 million euros in its factory in Vranje. Serbian Prime Minister, Ana Brnabić, as well as numerous prominent representatives of Serbian Government, business and public life attended the ceremony together with media and high company representatives.

HENKEL

Somat factory Grand opening

Serbia opened new Somat factory in Kruševac, which was an investment worth 20 Mio euros, creating 50 new workplaces. New technology introduced entirely new brand on the market and is supplying 36 regional, European and global markets. The new Somat factory was officially opened in April 2018.

BAMBI FAMILY DAY

Internal event

Bambi company is one of the largest confectionery producers in Serbia and the South East Europe. Every year Bambi organizes Family Day, an internal event in its factory in Pozarevac, intended for employees’ families.

H&M GIAMBATTISTA VALLI

Pre-sale event

In the premises of Luka Beograd, part of the Giambattista Valli x H&M collaboration was presented to the Serbian audience during a pre-sale event. All visitors had the opportunity to visit the spectacular exhibition part, which showed some of the iconic parts of the new collection, as well as the biography of Giambattista Valli, the star of this project. Part of the Giambattista Valli x H&M collection sold at record speeds. Some of the biggest names from the world of fashion, film, and culture attended the event, such as pop diva Jelena Karleusa, model Danijela Dimitrovska, influencer Dunja Jovanić, singer Katarina Grujić, rapper Coby, blogger Tamara Kalinić and many others.

Agency with a purpose – Red Communication

KAKTUS 2022 awards for best Socially responsible integrated campaign